How can I promote my opt-in keyword and short code online?

To spread awareness for your text notifications, you can promote your opt-in keyword and our short code online.  However, it is important that you maintain legal compliance when doing so.  Wireless carriers and CTIA, the SMS short code regulatory body, require that anywhere the short code 95643 is advertised, Terms and Conditions verbiage needs to be apparent, along with a link to your Privacy Policy.  While most organizations with a website have a Privacy Policy, if you do not have a policy, you can state below the SMS terms and conditions that your organization does not have a Privacy Policy

Your website must include the terms and conditions below in order to maintain compliance.  Please note that all verbiage and formatting must be preserved, e.g., stating “Terms and Conditions”, the registered mark symbol following T-Mobile and US Cellular, bold fonts as shown, and listing a phone number and email contact for your company/organization.   Failure to maintain compliance by AlertFirst customers could potentially result in the CTIA turning down our short code, 95643, meaning it will be unavailable for use by you and all of our other AlertFirst customers, including many emergency-related organizations.  As stated in AlertFirst Terms & Conditions, failure to maintain compliance may result in your AlertFirst account temporarily being deactivated, and can be re-activated after steps have been taken to maintain compliance.  


Terms and Conditions

Message and data rates may apply. [Estimated number of messages, e.g., "Two"] Messages Per Month.

Participating carriers include T-Mobile®, Verizon Wireless, AT&T, Sprint, Boost, U.S. Cellular®, MetroPCS, Virgin Mobile, and Cricket.

You can opt out of this campaign at anytime by sending the word STOP to 95643.

For help with texting, send the word HELP to 95643 or call us at [your organization’s phone number]. You can also reach us by email at [your organization's email].

 

Privacy Policy [link to your organization’s privacy policy]

Or state “[Your organization’s name] does not have an online privacy policy.”

 

Example:


Terms and Conditions

Message and data rates may apply. Two Messages Per Month.

Participating carriers include T-Mobile®, Verizon Wireless, AT&T, Sprint, Boost, U.S. Cellular®, MetroPCS, Virgin Mobile, and Cricket.

You can opt out of this campaign at anytime by sending the word STOP to 95643.

For help with texting, send the word HELP to 95643 or call us at (800) 555-1212. You can also reach us by email at example@email.com.

 

Privacy Policy 



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